The Fluid team had another awesome time at the Las Vegas Licensing Expo. The atmosphere was electric, with three packed days of back to back meetings with some of our amazing clients and plenty of prospective new partners. All the big names across film, tv, music and gaming were at the show and we were delighted to catch up with them all and showcase Fluid’s latest and greatest. 

Despite being a licensing specific event, we had some fantastic meetings around our full service offering outside of licensing, including some really exciting discussions on upcoming branding, digital, motion and influencer kit projects. Watch this space to see what we have cooking…

And speaking of our full service offering, we have a new showreel! Check it out in the trailer down below where you can see some of our most recent licensing work on John Wick, Halo, Tetris and the UFC - as well as work across our other departments on the likes of Star Wars, Warhammer and Final Fantasy. 

And speaking of the John Wick franchise… our trip didn’t stop in Vegas! We then headed over to Los Angeles for a week to meet some of our top clients at their offices, including our friends and partners at Lionsgate, who were delighted to show off all of the amazing John Wick merchandise we’d worked on in the flesh - and it somehow looked even better than we were expecting. Check out the link here to see for yourself and grab some premium Baba Yaga swag!

Alas, we’re now back in the UK after two weeks of US escapades - but we can’t wait to kick off some awesome projects and are already looking forward to Fluid’s next stateside trip.